TikTok is arguably the most powerful discovery tool for aspiring creators today. However, many creators struggle to gain that initial traction, with a common complaint being “200-view jail”. Regardless of whether this jail is fact or fiction, one thing is for certain – newer TikTok creators are struggling to gain traction. Let’s dive in.

While Google has yet to phase out of public use, an unsuspecting player in the search engine scene has emerged – TikTok.