9 Ways to Make Money from Your TikTok Content (in 2025)

Making videos on social media as a full-time job is no longer a fantasy. It’s a legitimate revenue stream for the creators who know how to use it properly. No matter what niche type of content you create, TikTok and multiple third parties offer plenty of ways to transform your silly internet videos into legitimate income strategically.

It can be tough to get started monetizing off what was once presumably your hobby, but it’s important to know that it’s not just impossible – it’s actively sought out. Both brands and the audience’s need for content creators have grown tremendously, with the creator economy gaining a valuation of $191.55 billion in 2025. If you want a chance at getting any piece of that multi-billion-dollar pie, there are many ways to start making money on TikTok.

Is it possible to make money on TikTok?

The short answer is a resounding yes!

In fact, it’s now more possible than ever to start turning your TikTok’s into profit. More creators than ever are starting to profit from their passion for content, with over 11.6 million of them working full-time on content creation.

How much do content creators make?

Depending on your audience size and niche, it could range anywhere from $1 to potentially over $10 million for the best of the best.

Some of the top 10 TikTokers like Charli D’Amelio even pull numbers as high as $23.5 million in annually off their social media presence. That’s almost 300 times higher than the average household income in the United States.

If you have a large audience with a narrow niche, advertisers may not pay as well as someone with a broader, more wide-appealing niche. That’s not to say you can’t make any money, however – there are plenty of advertisers who need those niche-specific creators! Ultimately, your income potential from TikTok comes down to your variety of revenue streams that you utilize. The top TikTokers use multiple (if not all) possible revenue streams to maximize their earnings, and you can too.

Ways to Make Money from TikTok Content'

Join the TikTok Creator Rewards Program

The TikTok Creator Rewards Program is one of, if not the most, well-known method of directly monetizing content on the platform. This program is meant for the creators who create engaging, original content and want to monetize easily. Although the payout from the Creator Rewards Program isn’t massive, typically between $0.04 and $0.40 per thousand views, it’s still an excellent way to get your foot in the door and generate passive income based purely on engagement.

For TikTokers looking to join the Creator Rewards Program, they must meet a set of very basic entry criteria. To qualify, creators must:

1. Be 18 years of age or older

2. Have at least 10,000 followers

3. Generated 100,000+ video views over the past 30 days

If you’d like to join, head to your TikTok profile, tap TikTok Studio, and then select the Creator Rewards Program.

Sell your own products via TikTok Shop

Whether you make videos of you dancing or telling stories of your daily life, many kinds of TikTok creators can design and sell merch. Once you’ve built a community around your content, you can start thinking about whether you’d like to sell products with your branding on them.

Some of TikTok’s top creators make a significant chunk of their income through merchandise revenue, like how touring musicians make most of their income through the same revenue stream. It can be a powerful and meaningful extension of your creator brand – creating deeper personal attachment and memories with your fanbase. You can partner with platforms like Printiful or Shopify to create and sell merch easily, although there are hundreds to choose from.

Become an affiliate marketer with TikTok Shop

Besides being able to sell your own creator-brand’s products on TikTok Shop, you can also sell other stores’ products through the TikTok Affiliate program. You can earn commission by promoting products as an affiliate, with commission rates between 10-30% on average and paid out directly through TikTok.

Secure brand deals and sponsorships

One of the top marketing avenues for companies these days is through influencer marketing, making your passion for creating TikToks extremely valuable in today’s economy. Many brands may want to contract you for dedicated campaigns, exclusive video creation, PR packages, and even simple paid shoutouts. These are known as “brand deals”.

These opportunities can come in many shapes and sizes, and it may be difficult to determine which brand deals to take or how to even locate deals in the first place. Luckily for you, Advanced Creative Media can help. Read more here.

Accept tips and gifts on TikTok LIVE

Filming videos isn’t the only effective way of generating some serious income. Livestreaming on TikTok LIVE can be extremely beneficial as it opens multiple new engagement opportunities between you and your audience. Notably, your audience can send virtual gifts and tips through the stream, and that revenue goes directly to you (minus a small percentage as TikTok’s cut).

Use your TikTok presence to drive traffic to other Paid Platforms

Who said you could only make money off your TikTok content directly on TikTok? By engaging in your niche, you can offer specific subscriptions or other content opportunities to your audience across various platforms in which may net you more revenue or earning potential. Patreon is the industry leader in this regard, allowing you to put up custom or educational content behind a paywall for your audience.

Repurpose content for YouTube Shorts and Instagram Reels

Why make one piece of content for one platform when you can push that same content onto every platform? Many TikTok creators extend their brand presence and their content’s reach by simply posting the same videos to other platforms, oftentimes platforms with better ad revenue share (notably YouTube and Instagram). This is a great option for creators who want to make the most out of what they are already creating regularly.

Creating UGC for Brands

Even if you aren’t a mega influencer yet, brands are hiring content creators to produce UGC (user-generated content) that they can use on their channels and advertising. This business model focuses mainly on content creation itself, not influencing, making it extremely enticing, especially as an entry-level creator.

These opportunities may present themselves in various ways, but one way we recommend is creating a list of brands you enjoy that already appear to utilize UGC in their social strategy and reaching out to all of them, inquiring about their content needs.

Join Advanced Creative Media’s Creator Network

Taking the next step in your content creator career path is scary. It’s hard to tell when to make that leap, putting everything on the line for your passion. We understand that more than anyone, which is why we offer our help to push you to become a full-time TikTok creator.

We match creators like yourself with major international brands looking to use your services and expand your earning potential. Read more about Advanced Creative Media’s creator program here.

How to choose the right TikTok monetization strategy

Becoming monetized isn’t a one-size-fits-all situation. As we previously covered, there are a significant number of different ways to monetize your content, all with different pros, cons, and requirements for entry. You’ll need to ask yourself:

Do I have an engaged audience at this point, or am I still growing?

Do I have time to manage products, or should I go a passive income route?

What kind of content do I love making, and will that change when I get sponsored?

If you can comfortably answer these, you’re one step closer to monetizing than you think. The best things in life take time, and as an ex-creator myself, I can confirm that the yellow brick road does eventually pay off in ways you may have never imagined.

Become a full-time creator

Content creators are more than just passionate hobbyists. With the creator economy as large as it is, with no sign of stopping, it’s extremely plausible to not just make some income off your TikToks – it’s possible to make it a career.

However, building a real income stream takes more than just “going viral”. The top 1% of creators diversify their income streams, constantly test new formats and styles, and stay up to date on the latest platform changes. Long and short, if you want to make your content creation a full-time paying career, you've got to treat it like one. Lock in on your dreams and you might just make it a reality.

Becoming a full-time creator is hard on your own. Luckily, you don’t have to be.

Advanced Creative Media offers multiple programs designed by creators, for creators just like you. We offer content assistance, editing support, monetization opportunities, exclusive brand deals, and many more services within our creator programs. Click here to read more about how Advanced Creative Media can help you on your creator journey.

FAQs about Making Money with TikTok Content